HSBC Premier’s support of literature across the UK continues with its sponsorship of Manchester Literature Festival.

With a varied and engaging annual programme, the Festival reflects the business’s aim of using literature as a way of opening up opportunities, making connections and stimulating debate across borders.

The partnership presents an exciting prospect as HSBC Premier, HSBC’s premium banking service, develops in the north of England. It will provide clients and prospective clients with exclusive access to tickets, speakers and VIP events.

HSBC Premier’s sponsorship of the Festival is a highlight of HSBC’s global Cultural Exchange programme, which encourages the exchange of ideas across different cultures as a way of strengthening international business relationships.

Of particular interest to the bank in 2011 is a series of events focusing on emerging markets, bringing leading writers and thinkers from India, China and the Middle East to Manchester.

Click here to find out more about the range of HSBC Premier benefits and preferential products and services available in over 45 countries, all handled through a dedicated Relationship Manager.

Click here to find out more about HSBC’s global Cultural Exchange programme.